BetaStore
Asset-light B2B retail marketplace connecting informal African retailers with fast-moving consumer goods
What it does
BetaStore was founded in 2020 by Steve Dakayi-Kamga and Leo-Armel Tchoudjang to help informal corner stores source inventory efficiently without middlemen. The B2B e-commerce platform provides wholesale goods procurement, doorstep delivery, and working capital financing for informal retailers across West Africa. Y Combinator-backed BetaStore is recognized for optimizing last-mile retail distribution.
b2b-marketplace
Known for
- Y Combinator-backed B2B retail marketplace
- Informal shopkeeper inventory distribution
- Working capital stock-financing for retailers
- FMCG last-mile procurement tech
Model & industry
Retail & E-commerce
Funding history
$3.2M
Total raised
2
Rounds
Pre-Series A
Latest stage
2022
Latest year
| Date | Stage | Amount | Lead investor |
|---|---|---|---|
| 2022-05 | Pre-Series A | $2.5M | 500 Global |
| 2021-06 | Pre-Seed | $700K | — |
Source: Condia Funding Tracker
Products & subsidiaries
BetaStore Buying Platform · B2B Retail App & Logistics