Traction
What it does
Traction Apps was founded in 2018 by Dolapo Adejuyigbe and Mayowa Alli to build comprehensive merchant software and payment acquiring tools for small businesses. The platform offers mPOS card acceptance, invoice generation, inventory management tools, and business working capital loans. It is recognized for driving small business digitisation across West Africa.
POS / mPOS solutionsPayment processors / acquirersAccounting & bookkeeping software
Known for
- Merchant payment acquiring and POS
- SME inventory & sales management app
- Working capital loans for merchants
- Multi-channel checkout software
Model & industry
Payments-as-a-ServiceSaaSRetail & E-commerce
Funding history
$6.0M
Total raised
1
Rounds
Seed
Latest stage
2023
Latest year
| Date | Stage | Amount | Lead investor |
|---|---|---|---|
| 2023-08 | Seed | $6.0M | Ventures Platform and Multiply Partners |
Source: Condia Funding Tracker